Image, beauty, expectation and self-esteem are very strong terminologies that many people within the world take for granted and define very differently. Throughout this article I will show vast varieties of media using pictures, videos, news and quotes which will allow a more detailed understanding behind what creates societies illusions of these terms. Marketing tactics are a major influence in creating the foundation of a culture, thus the idea of an individual’s beauty and character. We will look at a significant few of the millions of available media regarding the ideas of image and beauty.
It was interesting to read from the other bloggers about the discussions relating to the evolution of the Internet. A fellow blogger named lemonqm stated, “the evolution of the Internet and politics is going to happen a lot more slowly than people expect.” I was shocked to read this actually. Sadly there was no elaboration on this discussion. I feel that this is somewhat not true; depending on the perspective of “how fast” people expect it to grow. Since the mid-90s, the time when the Internet became widely known it has revolutionized research tactics, communications, sales departments and entertainment drastically. It changed how society perceives the world. The ability to communicate to others across the world creates such strong bonds and the speed of information development quickens, even within the politics of each nation. Now the internet availability has revolutionized again with our cell phones. Now society does not even need a computer to access the internet. Handheld devices like Iphones and smartphones enhances the access and thus increases the society’s participation with sharing information, like through journalism, freely and allowing individuals to adhere to a vast amount of opinions, not just one that is available through a government controlled network.
Internet provides an enormously open ‘drawing-board’ of opinions that are shared world-wide. This enhances and reaches out to the Politics of a nation easily. Having access to these articles, even if they are stating true or false statements, allows the political departments to analyze a vast amount of information (that they didn’t have access prior to Internet availability) to determine what their people want, what their society’s culture is like and how they can improve on problems that many focus on throughout the internet. I feel everything on the internet participates in broadening the spectrum of democracy and the knowledge to improve the democratic beliefs, thus improves society.
The emergence of the new opportunities like the “Twitter Effect”, social blogging, and online storytelling has naturally exposed me to citizen journalism and social activism. As stated, “News organizations are developing new online storytelling methods to take account of the real-time flow of news and information on social networks, particularly in the coverage of breaking news events.” (Bruns & Highfield, 2012). The endless website connection that is available throughout the internet has influenced my interests in updating on recent news and developing my own personal opinion, thus judgment that relates to it. This exposure enhances society’s awareness and participation drastically without the realization that it is reshaping how citizens interact with the news.
The internet has not only exposed millions of citizens to forming and reforming the news foundations but it also allows the citizens to create their own professional activist journalism separate from the monopoly broadcasters like BBC.
These digitally savvy activists linked their own documentaries via satellite to a network of public-access stations around the country, developed their own Internet radio station, and published their own newspaper, available on their Web site to readers around the world. What began as a tactical response to a specific protest has become a self-sustaining, volunteer-run news organization with outposts in Belgium, Canada, Czechoslovakia, England, France, Italy, and Mexico. These independent media centers have become a central force in a worldwide campaign against what the activists perceive as the evils of globalization (Jenkins, 2003).
The many citizen-created journalism provides proof of a new revolution within the field. It allows activists to adopt a stronger voice throughout society, to expand their voice worldwide, and thus constructing a new democratic view point opposing the typical politics that are in control. It gives a broader spectrum for democracy. It is more effective as well because it is easy to establish. “The tools are more and more effective, less expensive, and easier to use; access and collaboration are increasing, and we are evolving from mostly media consumers to many media producers – or ‘produsers’” (Dahlgren, 2012). This easy access and availability thus naturally influence the society, like myself, to interact and perhaps share freely the opinions of the increasing sums of journalism throughout the internet.
Personally I feel I am not influenced to share my opinions directly using citizen journalism or social activism relations because there are millions of professional and non-professional journalists that have already covered or expressed a similar argument across nations. However I feel if I do not agree with any of the journalists, the cyberspace allows me to express it freely.
Bruns, A. & T. Highfield. (2012). Blogs, Twitter, and breaking news: The produsage of citizen journalism. pre-publication draft on personal site [Snurb.info]. Published in: Lind, R. A. ed. (2012). Produsing Theory in a Digital World: The Intersection of Audiences and Production. New York: Peter Lang. p15-32.
Dahlgren, P. (2012). Reinventing participation: civic agency and the web environment. Geopolitics, History, and International Relations. 4.2, p27.
Jenkins, H. & D. Thorburn. Introduction: The Digital Revolution, the Informed Citizen, and the Culture of Democracy. in Jenkins, H. & D. Thorburn eds. (2003). Democracy and New Media. Cambridge MA: MIT Press. p1-17. NOTE: this link takes you to the entire book (online). You only need to read the introduction.
I believe the sole foundation of self-image and beauty derives from the sensations of feeling and portraying confidence. I have had many experiences that have contributed to the foundation and build of my confidence. I believe that with confidence in hand, I am capable of doing whatever I put my mind to.
Hackett, Jennifer. “Simple Way to Be Confident.”Confidence is Beautiful. Blogger, 24 Mar 2012. Web. 28 Jun. 2013. <confidenceisbeautiful.blogspot.ca/2012/03/simple-way-to-be-confident.html>.
Roberts, Emily. “Does Facebook Increase or Decrease Self-Esteem?.” Building Self-Esteem Blog. HealthyPlace.com, 27 Mar 2013. Web. 28 Jun. 2013. <www.healthyplace.com/blogs/buildingselfesteem/2013/03/does-facebook-increase-or-decrease-self-esteem/>.
Roosevelt, Eleanor. Confidence Quotes. 2001. quote. Brainy QuoteWeb. 28 Jun 2013. <www.brainyquote.com/quotes/keywords/confidence.html>.
It was interesting to read other blogs and the comments from other bloggers. I ran into a popular idea that the music industries should set their sales departments up similar to Netflix; where consumers would pay a monthly fee of $10-15. I believe that it is a viable connotation that should be considered however I also believe that major tweaks to this set up must be addressed. Movies are used as a different means of entertainment; it is used very differently from music. Movies are usually watched within the same room continuously; usually within a bedroom or a family room. Thus requires one console to maintain one particular feed from a movie program (Netflix) and does not get transferred to other consoles nor saved. Also usually when a person watches a movie once, they will not have the urge to watch it again, therefore no reason to save or copy. Music exists to be copied and transferred to our many phones and music players as a person usually listens to it in several, maybe hundreds, of different places throughout the world. Being able to copy is key for music. So how would a monthly fee work? People usually want to listen to a particular piece several times over a long period of time. So they would want to save it, therefore own it. If the music industry is structured similar to Netflix, people would lose their music if they don’t renew or they would (again) pirate it because they want to keep it. This solution so far does not provide a solid incentive for people to pay for music.
As my fellow bloggers replied, they had agreed with my previous post stating that our “culture needs to be adjusted”, not controlled. I disagree when a blogger stated that the music industry needs to threaten the customers, particularly the youth. Threatening may work, but perhaps for only a short time. I believe awareness is key to this solution. Many youths are not aware of the fact that their lack of contributions to the music industry is destroying one of their favorite hobbies. I agree with another blogger stating that “they should study consumers and address their issues not change their behaviours”. By doing this, it will assist in portraying and performing a highly effective awareness project that will transform the culture into a more ‘giving and respecting’ society instead of a ‘greedy’ society.
I believe peer-to-peer sharing, file-sharing, and piracy need to be clearly and separately defined before any changes or additions to the copyright legislation occur. Personally I believe it is wrong to download music free using music downloading software. If the music is of high quality and consists of talent and pure enjoyment, then the producers, artists and recorders of that cd deserve compensation for their craftsmanship. A lot of young consumers do not understand that if you do not pay the artists that you favor, those artists will not make more music for you. Most consumers now-a-days do not fully comprehend this fair exchange and most are greedy and persistent when it comes to finding very cheap to free music. I have a habit of collecting CDs of my favorite artists or I buy them if I like most of the songs on a particular CD. However I do not buy them but get them from friends if I only like one or two songs from a CD. “Some market research suggests that users did not utilize Napster primarily to ‘steal’ music through non-payment. Instead, they used Napster to ‘sample’ music before purchasing it” (Burkart, 2003). Before Napster and other similar products became available to consumers, many consumers hesitated (such as myself, and my family and friends) to buying CDs because they were not able to hear the music on the CD unless they purchase it. There was no guarantee that the consumer will enjoy it. Napster has perhaps increased sales of CDs and individual songs because they offer satisfaction guarantee to their customers. Peer-to-peer sharing is also a contributing method that increases artists’ popularity and thus increase sales. “The closer we feel to another person making the recommendation, the more likely the music is to pique our curiosity. We become interested in things, communicate things, and desire things not only for ourselves but also because we care about others” (Condry, 2004). This is the called ‘word of mouth’ marketing. It is known as one of the strongest ways for a company to expand its product within the market. Peer-to-peer sharing is effective and probably one of the major reasons that artists are famous. People are willing to share their music and be able to enjoy it with others. If The Big Five reinforces and begins to use DRM technologies, it will limit p2p sharing and thus decrease sales.
It is striking that people both for and against p2p networks have assumed that ﬁle-sharing will hurt sales, but that might not be the case. To [Felix Oberholzer of Harvard Business Chool] surprise, they found that downloads had an effect on record sales that was ‘indistinguishable from zero’ (Oberholzer and Strumpf, 2004: 3). Even using their most pessimistic estimates, they conclude that it would take 5000 downloads to displace one sale. As Lessig (2004: 70–71) describes, there are other possible causes for the drop in US sales besides piracy. In 2002, the RIAA reported that CD sales had fallen by 8.9%, from 882 million units to 803 million units, and revenues fell by 6.7%. But there was also a 20% drop in the number of new CDs released since 1999. Also, from 1999–2001 there was a 7.2% rise in CD prices. In the same period that the RIAA estimates that 803 million CDs were sold, 2.1 billion CDs were downloaded for free (ibid.: 71). Lessig points out that if each download were equivalent to one lost sale, as the RIAA assumes in assessing damages, we would be witnessing a 100% drop in sales, not a 7% drop (Condry, 2004).
In order for a new copyright legislation to co-exist with their current consumers, there needs to be a change within the culture of the market; a tweak to the ethics of the music business and supported throughout all retailers and companies alike. However as stated above, ridding the market of piracy does not necessarily mean that sales will increase. The music industries need to identify the true causes of these declines and perhaps approach this crises in a more consumer oriented perspective. Right now the DRM focuses on controlling the consumers, when it is not the consumers that need to be controlled, it is the culture that needs to be adjusted.
Condry, Ian. (2004). Cultures of Music Piracy: An Ethnographic Comparison of the US and Japan. International Journal of Cultural Studies. 7 (3), pg. 343-363